The Economist 'Feeding The Future' - Experiential Activation in New York, NY | The Vendry

The Economist 'Feeding The Future'

May 2019
Experiential Activation
New York, NY
1,000 - 5,000 Attendees
From Sense New York
The Feeding the Future campaign is a part of The Economist’s live content marketing program, devised by Sense to attract new readers through creative and provocative experiences. The always-on program, which commenced in 2014, aims to educate the public on the facts surrounding sustainable food sources whilst driving subscriptions. Our activations set up a challenge: we offered people ice cream a
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