Burberry Pop-Up Cart

November 2022
Pop Up
New York, NY
 
Overview
From Food Truck Promotions
Food Truck Promotions spent the weekend helping Burberry grow their mailing list subscribers via an experiential brand activation! What better way to accomplish this than by wrapping a food cart with Burberry’s unmistakable pattern and parking it just in front of their New York flagship store? The simple, chic pop up had guests lined down the block waiting to receive complimentary branded treats in return for signing up for Burberry’s mailing list. By the end of each day we ran out of coffee, tea, hot cocoa, and cookies, which indicated that this promotion was a huge success for the Burberry brand.
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