Gatorade G-Store - Experiential Activation in New York, NY | The Vendry

Gatorade G-Store

January 2018
Experiential Activation
New York, NY
 
Overview
From MKTG
Gatorade asked MKTG to design a live experience proving two things: that Gatorade is more than a one-size-fits-all sports drink, and that Gatorade is maniacally focused on making athletes better.MKTG conceptualized the G-Store, a first-of-it’s-kind fuel store featuring the full product portfolio, with a surprising stockroom. the muse? a classic NYC bodega. Attendees explored gatorade’s offerings v
Event Team
Agencies & Vendors
  • Experiential Agency
    MKTG
    New York, NY
  • Planning & Production
    Firstborn
    New York, NY
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