Currency Conversations

Money talks, but how often do we talk about money? Black women face more obstacles to financial success than any other group in the U.S. We went on a mission to change that. In partnership Chase and ESSENCE, we took a tour around the U.S. to have Currency Conversations, empowering black women to take a pledge and commit to their financial goals. Through inspiring panels, hands-on workshops, and healthy discussions, we created a network of black women who will motivate and encourage each other on their path to achieving their dreams.
 The Results: 7.2 MM campaign impressions (pre-ESSENCE Fest). Increased Chase’s positive social media sentiment by 40%. “Life changing! I gained so much knowledge and was empowered.” “The planning committee deserves all the accolades for putting together such an AMAZING event.”