Nissan Heisman House Tour 2018

September 2018
Experiential Activation
Atlanta, GA
5,000 - 20,000 Attendees
For the 12th straight season, MKTG has partnered with Nissan and ESPN to bring the Heisman house tour to life, much to the delight of college football fans. Visiting (10) schools over the course of the fall, the Heisman house affords fans the opportunity to get to know past Heisman winners, while engaging with the latest features of 2018 Nissan vehicles. On top of grabbing a photo with the Offical Heisman memorial trophy, the tour features local legends from each school who participate in chalk talks ESPN personalities. The tour continues to allow Nissan to make headway in the college football arena, as it generated over with (19,000) email leads in the 2017 season.
Venue map
Georgia Tech University
Atlanta, GA
Event Team
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