Coca Cola x Stranger Things - Experiential Activation in New York, NY | The Vendry

Coca Cola x Stranger Things

August 2019
Experiential Activation
New York, NY
1,000 - 5,000 Attendees
From The Bait Shoppe
Coca-Cola partnered with Stranger Things to transport people back to the summer of 1985 – the same time New Coke was launched. Coca-Cola wanted to make a splash with the limited time come back of New Coke in anticipation of the third season of Stranger Things. Our strategy was to build and activate a series of 'upside down vending machines' - inspired by the alternate dimension in which Stranger
Event Team