DeLonghi Friendsgiving

October 2018
Experiential Activation
Los Angeles, CA
25 - 50 Attendees
 
Overview
From Floraloom Studio
Collaborated with Top Chef, Sharone Hakman to create an intimate Friendsgiving for a press event highlighting DeLonghi’s newest personal kitchen appliances. Welcomed guests with a curated Farmer’s Market entrance featuring a custom DeLonghi crafted archway. Guests “shopped” from the market upon leaving the event. Leftover produce from the Farmer’s Market display was then donated to a local women’s homeless shelter in downtown Los Angeles . Custom designed the tablescape with florals, candles, table runner, and natural produce elements to create a rustic, yet urban home-style experience.
Event Team
Agencies & Vendors
People