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Go West Fest with Troye Sivan/Charli XCX
June 2019
Collaborators
Concert / Performance
Los Angeles, CA
1,000 - 5,000 Attendees
Overview
From Clear As Day
The Challenge: Working side by side with Troye Sivan, create an inclusive, artistic and community focused music festival that kicks off LA Pride week and attracts credible brand partners.
The Solution: Engage sponsors Calvin Klein, Glossier and Bud Light to fund the event, tap into LA based organizations Tom of Finland Foundation, LA LGBT Center. Partner with GLAAD as beneficiary of ticket sales proceed.
The Stats: 15 performers, 2,000 tickets sold, 325MM social media impressions.
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