Overview
From Elyse Marks Studio
Marcus Lemonis and T-Mobile wanted to leverage their partnership during the startup portion of SXSW. People gathered for the chance to have a private conversation with Marcus while surrounded by like minded individuals.
The Austin flavor was infused into this magenta powered activation by using local artists to create a unique photo backdrop and live painting experience. In a lower space, DJs kept the party going in a custom mirrored booth installation.