Red Bull at F1 Las Vegas

We helped Wasserman and Red Bull with elements of their hospitality space at the F1 race in Las Vegas. In the Winner’s Playground, we dressed up their main bar with a brushed aluminum wall, mirrored Halo Sombrero, logo with neon outline and edge lighting, and SEG graphics. We also created 2 trophy wall display cases containing signed jerseys, racing suits, medals and sports memorabilia. Next door in the Gifting Suite we created 2 angled retail displays with a floating shelf and clothing bar, 3 custom counters with graphic inlays and a giant edge lit detail on the wall behind the retail counters with a 90” monitor. On the exterior, we provided a 14’ edge lit logo, 4’x4’ acrylic event logo on the main interview stage, multiple custom drink rails, risers for a race car display and the graphics on the fronts of all the bars, inside and out.