Tractor Beverage Tour

Tractor Beverages embarked on a regional, multi-market tour to raise brand awareness of the drink company and invest in content capture to effectively tell the story of the brand. In collaboration with The Pineapple Agency, O Hello Media provided photography and videography coverage of each pop-up in four markets, including CSU Fort Collins, Austin City Limits, Churchill Downs in Kentucky, and George Mason University in Virginia. After the tour concluded, O Hello Media produced a series of four videos, including one case study video for internal leadership at Tractor, and three social media videos.