The Wandering Prairie

Push Play and JT Mega collaborated to convert a Minneapolis urban alleyway into an immersive setting for Prairie Vodka, a sustainable vodka brand from Minnesota. The Wandering Prairie, made up of all native grasses and plants, showcased expertly crafted cocktail by talented mixologists, the ambient sounds of the prairie, love letters to the earth, and more. It also served as a source of inspiration as a zero-waste event.