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Launch of the new Jil Sander fragrance
June 2022
Collaborators
Experiential Activation
Ibiza, Espagne
Overview
From ADR
Jil Sander Parfums invited some happy few to discover the new edition of the Sun collection: Sunset.
In Ibiza for the Summer solstice, we designed a brand experience evolving around the Sun to reveal the notes of the new fragrance.
Enhanced with an aromachology workshop lived a 3 days trip reproducing the campaign codes.
Immersive experience, events management, storytelling, KOL trip, brand content, brand activation, brand experience
Event Team
Agencies & Vendors
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