NFL x Boss Event

Fashion isn't the only entity kicking off a new season. CNC partnered with the NFL and Boss to create a launch event for New York press and influencers. Attendees were able to take selfies in a helmet-themed photo booth, relax in a lounge displaying the latest Boss campaign and game footage, munched on football game-inspired hors d'oeuvres while selecting a Boss X NFL T-shirt or sweatshirt to have customized.