Overview
From Elevate Global Staffing
We generated top of mind awareness for Venmo at Coachella 2022
Coachella was the ideal platform for Venmo to engage their core millenial and gen Z audiences. Audiences who both looking to have fun yet are seeking engagement with brands that have purpose. Elevate role to help venmo stand out to festival goers and engage them with an experience that appeals to them.
Elevate staff activated a festival in a festival at Revolve within Coachella, featuring a giant pink swing ride and ticket booth where festival goers can take a ride for a $1 charity donate made via their venmo app.