Overview
From AKJOHNSTON Group
Make It Yours! We built this beauty pop-up for our friends over at YSL.
Visitors of LA’s The Grove could enjoy this brand activation for an entire month. The popup featured the YSL Beauty Custom Rouge Pur Couture and included a full face bar displaying foundations, concealers, accessories… the WORKS!
The interior and exterior elements of this build were designed to be re-usable for future pop-ups. We love the environment just as much as creating beautiful activations. The YSL pop-up featured lipsticks with five different cap designs that customers could get engraved on-site.