Frank's RedHot - NYC
February 2022
Collaborators
Pop Up
New York, NY
500 - 1,000 Attendees
Overview
From RMNG Experiential Marketing Agency
RMNG worked with Townhouse with the support of celebrity NFL star (Eli Manning) to create a buzz-worthy program that drove awareness and sales surrounding the Super Bowl for Frank’s RedHot products. In addition, we utilized Brand Ambassadors to engage with guests by passing out 2k samples of chicken wings drenched in Franks RedHot sauce with the opportunity to earn ‘bone coin’ for a chance to win an edible NFT.
Venue
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Columbus Circle
New York, NY
Event Team
Agencies & Vendors
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