Rose Inc Flower Stand

August 2021
Experiential Activation
Los Angeles, CA
1,000 - 5,000 Attendees
From Dera Lee Productions
The Rose Inc. brand launch envisioned by Dera Lee Productions was inspired by the brand's core values, the extra/ordinary, eco/logical and super/natural to create a sensory experience for all consumers. Popping up at Westfield Century City Mall in LA, a flower stand adorned the brands tones and luxurious scents through the floral bouquets. Curated iPads with Rose Inc’s website led up to the florists while the elaborate product display showcasing Rose Inc’s clean beauty collection encompassed the guests.
Event Team
Agencies & Vendors
  • Experiential Agency
    Dera Lee Productions
    Brooklyn, NY
  • Fabrication
    11th Street Workshop Los Angeles
    New York, NY