Overview
From Simon Pure Marketing Inc.
Set in Toronto, directed by a Torontonian, and featuring several Canadian actors in lead roles, Disney's Turning Red was uniquely Canadian film.
To promote the film Disney challenged us to create scale (over 8 feet tall!) statues of the lead character, Panda Mei, and tour her across the country stopping at notable landmarks along the way. Run 100% guerrilla, we made stops in Vancouver, Calgary, Edmonton, Saskatoon, Thunder Bay, Salt Ste Marie, Ottawa, Montreal and of course Toronto!