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Modelo Gold Cup 2021

July 2021
Experiential Activation
Kansas City, MO
500 - 1,000 Attendees
 
Overview
From Frias Agency
We activated 11 locations across the US for the 2021 Gold Cup. Our activation footprint consisted of a 40'x40' space to accommodate a scalable consumer activation that incorporates the beverage sales/sampling, interactive areas such as a digital selfie area and soccer "kick game" where fans can play games to score points and win prizes such as premium seat upgrades.
Venue
Venue map
Various Locations
New York, NY
Event Team
Agencies & Vendors
People
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