Nike Next Ones

February 2024
Sporting Event
Las Vegas, NV
We teamed up with Nike to produce the first-ever Next Ones event, an elite football invitational that took place at Bishop Gorman High School in Las Vegas the day before Super Bowl LVIII. Thirty-four top high school prospects, each representing an NFL franchise, showcased their talent and athleticism in a series of drills and skills competitions. Nike welcomed the student athletes to the event with a hanging pennant tunnel custom-designed with their names before they visited the locker room to receive personalized Nike swag in custom lockers. Lil Yachty, Kai Cenat, LaDainian Tomlinson, and Michael Vick were among the high-profile guests hosting the event. Our team was the lead production agency on the project, handling fabrication, production (AV, site operations, lighting), permitting, show management, and printing for this epic event alongside partners BeCore and Hovercraft Studio. Adding to the vibrant atmosphere, we custom-fabricated various larger-than-life scenic pieces, including a 30’ Martian Max inflatable, a 15’ helmet inflatable, and multiple 12’ sculptures scattered across the field and bleachers.
Event Team
Agencies & Vendors
  • Planning & Production
    New York, NY and Los Angeles, CA
  • Experiential Agency
    Los Angeles, CA
  • Experiential Design
    Hovercraft Studio
    Portland, OR

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