Compass Mobile Coffee Shop

December 2021
Experiential Activation
New York, NY
 
Overview
From Food Truck Promotions
‘Real estate made simple’— that’s been the goal since Compass’s birth in 2012. Whatever it is, Compass ensures that every aspect of the buying, renting, and selling process is seamless, just for you. Read on to discover the role that Food Truck Promotions played in celebrating the people who have contributed to the company’s success over the last decade. Compass partnered with Food Truck Promotions and created its very own branded food truck to show employee appreciation. The vehicle was designed in the company’s black and white colors, and included their slogan across the side and back: “Your home. Our Mission.” And because this moment for employee appreciation took place during the holiday season, the truck was even adorned with festive pine garlands. The branded vehicle stopped at different office locations in New York, serving the beverage that represents the kind of energy within Compass’s company culture, as well as every New Yorker’s favorite drink: coffee. ‘Coffee on Compass’ proved that every employee– and every kind of coffee drinker– deserves to feel acknowledged and valued. With Food Truck Promotions by their side, Compass’s goal of showing employee appreciation was executed to perfection. After all, nothing says ‘we love you’ quite like a cup of free coffee served from a one-of-a-kind company branded food truck. This activation also gave Compass the added benefit of having hundreds of New Yorkers interact with their brand in an interpersonal way.
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