Forever 21 x Hello Kitty

Coffee 'n Clothes partnered with Forever 21 and Sanrio, Inc. to ​create the ultimate collaboration launch party, an immersive pop-up experience at the ​​South Coast Plaza Mal​l. We provided guests with access to a behind the scenes look at the brand’s collection and the opportunity to capture content and purchase products. There were plenty of shareable moments, including a custom photo booth, a Hello Kitty nail station, a Hello Kitty food truck, as well as a screen printing station to create DIY designs.