Budweiser - Bud&Burgers

When Budweiser wanted to develop a unique experience to augment its Bud & Burgers campaign, RMNG Agency stepped in to help. The goal was to create a fully-functional gastropub on wheels. We achieved just that with an experiential Budweiser truck complete with an attached airstream lounge trailer. The branded beer tap made this the nation’s first food truck with an on-board draft beer system. The Budweiser truck served hundreds of people ice cold beer and gourmet sliders, appearing everywhere from movie lots to private events across Los Angeles.