Watson's Furniture

As the leading furniture retailer across the Midwest, Watson’s is always thinking outside the box when it came to getting their commercial message to the right people. Utilizing a video campaign in the YouTube and Google ecosystems, Watson’s and its associated brands were able to serve more impressions throughout the year to more qualified prospects in several key markets, at a fraction of the cost of regular TV commercial buys. The result: a substantial increase in in-store traffic and sales.