ADP WIRED BREAKING BARRIERS

Fresh Wata brought the Breaking Barriers concept to life via custom, color-drenched, thematic break rooms where guests were invited to physically Break Barriers aligned to common workplace frustrations. Once guests entered the venue, they selected the workplace obstacle that they wanted to break through. Next, they were directed to don a protective uniform, select a breaking tool and taken to their respective break room. Visitors could then use their tools to break a glass ceiling, smash outdated technology, destroy a piggy bank, or pummel a clock to vent their frustrations at their professional hurdles. Each guest break experience was captured digitally for social sharing. Fresh Wata also ended the experience with an outdoor lounge area complete with kiosks to view and share videos as well as complimentary food and beverages which correlated to the thematic messaging.