Smart Social Summit

This industry-focused Summit for social media thought leaders, featured former first lady, Michelle Obama as a keynote. Other elements included: - charity: water "walk" activation onsite where we helped raise money to build a new well in a country with minimal access to clean water - Eco-friendly measures such as badge recycling, pre-cleaned Swell bottles as gifts with water stations, t-shirts made of recycled materials, recyclable plates/containers where possible, and hosting a LEED-certified venue. - Live, unique music to open up each day in the morning - A VIP, Exec-level experience pre-official Summit kick-off in an intimate group setting, complete with an experiential, chocolate dessert activation - Lots of "Instagrammable" moments with creative branding and design