Overview
From POPsocial Inc.
For the holiday season, Oath + First Agency tasked POP to create an “out of office” digital moving email signature that transported subjects into out-of-this-world motion graphics universes. Activations in New York + Taipei.
Guests selected from 10 out-of-this-world destinations to create their unique #SoOutOfOffice animated GIF. Whether it was parachuting through a sky of kittens or flying over the pyramids on a flamingo, we offered creative elements that fueled subjects’' imagination.