Overview
From CRONY Creative
INVOLVEMENT
Creative + Design, Fabrication, Production + Management
AMBITION
Bring together TikTok’s New York-based creators community in a collaborative setting where they can meet with and learn from one another.
ACTION
Located in the heart of Williamsburg, we took over the creative incubator, National Sawdust, to organically inspire TikTok’s growing creator’s community. Throughout the evening, guests learned best practices from a creative panel of key influencers and exchanged tips with their peers. At the end of the night our projection mapped walls transformed into a collaborative content creation platform with guests shooting videos for their channels.
IMPACT
The event helped further collate TikTok’s growing creator’s scene in New York as the China-based platform continues to acquire new users in the US at an exponentially fast pace.