Catalyst West Sponsor Suite

When leadership conference Catalyst needed a live stream suite for their Catalyst West exhibiting sponsors, Tribe of Asher designed and produced an engaging space beyond the stage viewing experience, turning working sponsors into conference participants. Aligned with the conference theme "Fully Alive," Catalyst brand partners recharged in an indoor-outdoor, multi-purpose venue that offered them an exclusive engagement retreat from the main event marketplace. Some touch points included: - Tropical floral installations: intriguing to the eye and rejuvenating for the spirit - Lounges: Designated meeting space with guided note-taking, printed on customized napkins - "Stretch Pad": BoHo style with sensory play for a break from booth work and screen time - Energy Bar: Bottomless coffee and trail mix bar (build-your-own) - "Leave Behinds": a tool to share personal reflections on speaker content, their personal take-aways. Participants were prompted to leave their contact info too, allowing for others to reach out based on common interests and mutual vibes. Networking with soul. In commissioning TOA to design this curated, connective space for their exhibiting sponsors, Catalyst invested in their relationships with over 30 brand partners, a generous gift that received raving reviews in response.