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Science of the Marvel Cinematic Universe

October 2016
Experiential Activation
Los Angeles, CA
1,000 - 5,000 Attendees
 
Overview
From The Great Company
Marvel Studios partnered with GreatCo and The Science & Entertainment Exchange to immerse filmmakers, scientists, executives, and fans deeper into the Science of the Marvel Cinematic Universe (MCU) through a multi-sensory learning experience. We built an experience to connect, educate, and inspire creative storytellers and Hollywood’s go-to scientists through explorations in media and technology. Over 1200 guests got a compelling glimpse at the level of science behind Marvel’s films, STEM students presented their Marvel-themed robotic project to world-class scientists, and partners & sponsors were integrated seamlessly to both elevate the experience and their brands. The results: 18 Brand reps and speakers 8 Million social influence reach 60 High school robotics students
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