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Gearbox @ E3

June 2018
Tradeshow / Expo Activation
 
Overview
From The Lab Fabrication
We provided an immersive experience to transport all of Gearbox’s E3 meeting attendees directly into the We Happy Few game with a multi-room experience. Fully equipped with meeting rooms, demo stations and lounges there was no shortage of activities for those coming in for a visit. The hallway emulated a 1960’s London themed street filled with eerie references to the game helped set the dystopian tone from the game.
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