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NFL Experience Times Square

December 2017
Experiential Activation
New York, NY
 
Overview
From M1 Interactive
The M1 team was hard at work in 2017 developing two fan experiences for visitors to the NFL Experience in Times Square, a first-of-its-kind interactive and immersive attraction located in the heart of NYC that brings fans closer than ever to the NFL and their favorite teams. Multiple interactive technologies were used to create two separate experiences, one that puts you in the uniform of your favorite NFL team and another that challenges you to see how you stack up against your favorite quarterback.
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