SI Swimsuit - On Location - Experiential Activation in Miami, FL | The Vendry

SI Swimsuit - On Location

May 2019
Experiential Activation
Miami, FL
From Makeout
For the first time ever, the Sports Illustrated Swimsuit team wanted to launch their annual issue with a big, fun, multifaceted, open-to-public experience. We helped them figure out what on earth that could look like, and then produced the whole thing. Swimsuit On Location was a 2-day celebration of the SI Swimsuit Edition 2019 launch, with virtually everything you could imagine a superfan wantin
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