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The Street of Immortality
July 2023
Collaborators
Experiential Activation
San Diego, CA
Overview
From 32 North Design
Experiential agency 3CS, worked with AMC at Comic-Con to turn the Hilton Gaslamp terrace into “The Street of Immortality” to promote Anne Rice’s Immortal Universe. Fans were transported back to the 1920’s jazz era New Orleans with secrets to discover and a hidden speakeasy. Detailed photo and video renderings of each activation were required including re-creating the entire hotel's terrace area to exact scale.
Venue
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Hilton Gaslamp
San Diego, CA
Event Team
Agencies & Vendors
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