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TikTok NYC Event 2024

August 2024
Experiential Activation
100 - 150 Attendees
 
Overview
From Lightbox
To celebrate TikTok’s newest feature: Gaming on TikTok, Lightbox hosted an electrifying tournament event. The evening kicked off with an unveiling speech, and then transformed our main box into a high-octane battleground featuring Mario Kart and Fortnite tournaments with customized gaming content on the walls. The action was broadcast live with a projected dynamic leaderboard. Down in the speakeasy, the atmosphere was equally immersive, with single-player game stations, a custom AI cocktail bar serving up themed drinks, and a screen printing setup offering guests a chance to indulge their gaming passions in style.
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