Overview
From IDEKO
We worked with Urban Outfitters and Pinterest to help produce Space Shift, an immersive pop-up experience at Chelsea Factory in NYC. The event took place over two days; the first evening was for the press, and the second day was open to the public. The pop-up featured a series of multifunctional rooms featuring Urban Outfitters products inspired by Pinterest searches.
Attendees visited each uniquely curated space to take photos and grab dorm room/apartment inspiration and enjoyed a performance by Tinashe. Our team handled production, fabrication, AV, lighting, catering, and printing to bring this collaborative pop-up event to life.