Chantecaille Airstream Studio

FTP partnered with Chantecaille Beauté to create an Airstream makeup studio for their first-ever public pop-up event, right in the heart of SoHo, NYC, celebrating the relaunch of their Just Skin Tinted Moisturizer. We designed the Chantecaille Airstream to embody the brand entirely. Inside, the Airstream featured two shade-matching stations, LED screens, and a product discovery wall. The exterior boasted a bar where guests could redeem their shade-matching cards for samples, a custom mirror with a life-size product prop for photo moments, and large floral installations that transported attendees out of NYC into a botanical wonderland. Chantecaille's global makeup ambassadors were on hand to offer shade matching and distribute samples. This beauty pop-up was more than just a celebration of a product—it was an immersive experience that left everyone feeling pampered and educated about the benefits of Chantecaille's skincare. Until next time, stay radiant and remember to embrace the power of nature in your beauty routine!