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NEUTROGENA BOOST BUS
April 2024
Collaborators
Mobile Tour
1,000 - 5,000 Attendees
Overview
From OVERNIGHT
OVERNIGHT took Neutrogena on a two-week-long tour through LA and Palm Springs for the Coachella Music Festival with multiple stops at hotels, college campuses and public spaces and retail partners. The “Boost Bus” was equipped with everything needed to get festival ready, from sunscreen samples to temporary tattoos.
Event Team
Agencies & Vendors
- Experiential Agency
Colina Group
People
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