Olay Body Lab
June 2023
Collaborators
Experiential Activation
1,000 - 5,000 Attendees
Overview
From Lume Studios
Olay presented the #OlayBodyLab experience, taking guests on a journey through the science of their hydrating Hyaluronic Body Care Regimen. This multi-room activation immersed visitors in all the elements that create this unique product, culminating in a hands-on demo.
LUME facilitated an LED Wall that displayed custom content designed by our creative team.
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Event Team
Agencies & Vendors
- PR
Citizen Relations
