Overview
From 23 Layers (Twenty Three Layers)
“Thread” is a 2-day immersive conference by Attentive Mobile, an SMS marketing platform designed to power the future of how brands scale personalized experiences through text messages.
Add in 20+ deep dive sessions, business and inspirational keynotes (including Bobbi Brown +Taraji P. Henson), customer panels, structured roundtables, and 1:1 peer sessions led by Attentive’s Marketing Team and we’ve got ourselves one helluva conference!
We were thrilled to be tasked with transforming a 30,000 square foot white box venue into a custom design-forward space with a common Thread. From Main Stage and fabricated walls, creative concepts like Thread Tunnel (an immersive and interactive art installation) ‘Texts We Love’ Gallery + Lounge, Thread Market (custom shop where brands sold their products). Attentive Goods, (Attentive Mobile’s very own swag shop) to numerous unique food + drink concepts - we definitely caught all 500+ attendees attention!