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Tissot: Realtime Virtual Watch Try-On
February 2023
Collaborators
In-Store Event
Salt Lake City, UT
Overview
From MVP Interactive
Tissot launched a pop-up shop during the NBA all-star weekend in Salt Lake City. Their goal was to provide fans with a memorable experience while highlighting their high-quality watches, specifically the Tissot Supersport Chrono Basketball edition. We partnered with CAA and Tissot to showcase the Supersport Chrono along with two others via an Augmented Reality digital experience that allowed users to virtually try on the watch of their choice while standing in front of our digital AR mirror.
Venue
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NBA all-star weekend in Salt Lake City
Salt Lake City, UT
Event Team
Agencies & Vendors
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