You only turn 150 years old once!
MCM WORLDWIDE celebrated Bloomingdale's 150th anniversary by branding a food truck in Bloomie’s iconic black-and-white checkered pattern and parking by the 59th & Lex Bloomingdale’s entrance.
All passerbyers were offered free coffee, but an even more special treat was reserved for those who tagged MCM WORLDWIDE and Bloomingdale's and hashtagged #mcmxbloomies150