Tonka with Appearance from Shaq - Experiential Activation in New York, NY | The Vendry

Tonka with Appearance from Shaq

September 2022
Experiential Activation
New York, NY
20,000+ Attendees
 
Overview
From Food Truck Promotions
This September, we teamed up with Tonka to promote their kid's brand in the most perfectly 'on-the-nose' way possible: by creating a life-sized replica of their toy trucks and parking it in Flat Iron, New York! The bright yellow exterior of the Tonka truck already made it pretty hard to miss; especially with the promise of complimentary 'play-cation kits,' including a free toy truck, stickers, an
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