Summer's Better With Books - Experiential Activation in Santa Monica, CA | The Vendry

Summer's Better With Books

June 2022
Experiential Activation
Santa Monica, CA
500 - 1,000 Attendees
 
Overview
From Inspira Marketing Group
Save the Children launched their coast-to-coast mobile tour and summer reading campaign, "Summer's Better with Books" at the Santa Monica Pier with an activation that included giant sand sculptures, games and family events, and free books. After the sun set, we lit up the world-famous Ferris wheel on the Santa Monica Pier with the Save the Children logo. The event included an appearance by Save th
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