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Harry’s x Spotify Shower Pop-Up

September 2018
Pop Up
New York, NY
 
Overview
From Tinsel Experiential Design
Harry’s #balancedclean Body Wash Popup was extremely well received by the beachgoers. The event post on the brand’s social media was one of the most commented on tags that month with unique visitor engagement. Guests were thrilled with the showers with many inquiring if this was a permanent add to the beach. The majority of beachgoers interacting with the popup we new to their brand, having never tried or heard of Harry’s line of products prior to liaising with brand ambassadors. Typical estimates for Labor Day Weekend headcount per day are 2-3,000, but due to weather 1,500-2,000 beachgoers were in the area and about 1500 had eyes on the event.
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