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SAMSUNG at Home

September 2021
Premiere
Ridgefield Park, NJ
Under 25 Attendees
 
Overview
From Robotproof
We created a piece of content for Samsung live - a live commerce experience on Samsung's website that gave shoppers a look inside an actual Samsung executive’s home. Not only did viewers get to see how they live but most importantly how they incorporate Samsung products into their everyday routines. The piece was informative & engaging with a goal to drive sales of Neo QLED, The Premiere, The Frame and The Terrace. We created the theme, logo and script and storyboards before styling and shooting the piece and running the edit. The end result was a compelling story that felt super authentic.
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