Pandora Summer Crush

Consuming an entire city block downtown Los Angeles and all of Microsoft Square, Stoelt Productions once again partnered with the Pandora events team for the 3rd consecutive year in a row to design, build and execute the 4th installation of the #summercush concert series. Summer Crush is Pandora’s largest single day event annually and was streamed live on Pandora’s platform featuring performances by Daya, Fergie and 5 Seconds Of Summer. Beyond producing and live-streaming three of America's hottest acts, Stoelt was also tasked with designing, rendering, building and executing five sponsor activations for Quizno’s, BestBuy, Amazon Prime Student, SweeTarts, and Chevron. The custom builds included a giant toaster oven, gladiator style wrecking-ball inflatable ball game, phone charging station, adobe style kitchen, and a carwash/gas station dispensing water to keep things cool. New for 2016, Stoelt designed and fabricated a 14’ high x 32’ wide custom hard-wall stage backdrop with over 38,000 individual hanging reflective disks and an integrated LED logo making for a stunning stage show. Also new this year was two massive LED 9’ x 16’ video screens flanking the stage showing IMAG and the events social feed, a 12’ wide by 12’ high LED DJ booth, and 45’ Moviebird jib that captured all of the excitement on stage and beyond. Also new this year was the mammoth Pandora Icon Photo moment, 16 freestanding social media signs, and 30’ wide by 150’ long custom shade sail structure.