JAB Holding Company

JAB is the world’s largest private equity fund, based out of Europe, but with investors throughout the world. With Covid-related travel restrictions, the company needed to offer their investors a high-impact virtual conference that could compete with their usual in-person networking experiences. Gradient was tasked with structuring their speakers, content and experience flow into a top level virtual presentation and interactive session. The result: as an investor and CEO of a Fortune 500 company texted to the JAB chairman, “this was as close to an in-person event as I experienced all year!”