Overview
From CAT/ALINA Productions
With the live charity event cancelled due to the Covid 19 pandemic, Cat/Alina had to get creative to help Surfrider Foundation with their annual fundraiser to protect the World’s Oceans. An “At Home Picnic" was conceptualized by Cat/Alina with the help of local ocean friendly partners and restaurants. Performers included Jack Johnson and Lukas Nelson.
ZERO PLASTIC was used in these picnics from food prep to brand partner items. The event was able to raise over 45K in one day and was so celebrated by all Surfrider Chapters, that it is now going nationwide with the help of a turn key toolkit created by Cat/Alina.
Sponsors included Igloo, Blueland, Ren Clean Skincare, Skylar Hand Sanitizer, Meli Wrap Napkins, Stasher Bags, Halo Dish Covers, La Croix, Love Beauty & Planet, Custom Surfrider Bandanas to name a few. Local favorites like Gjusta in Venice and Nirvana Grille in OC also helped deliver over 50 ($500 and $2000) picnic baskets with their delicious and sustainable 5-course meals.